Health Coverage That Keeps You Moving


At South Plains Insurance, we believe that your health deserves reliable protection and your budget deserves relief. That’s why we offer a growing selection of individual health insurance and Medicare plans in Lubbock, TX, designed to meet your needs at every stage of life. Whether you’re self-employed, between jobs, retiring, or simply looking for better coverage, we make it easy to compare plans, apply online, and get expert help every step of the way.

Call (806) 783-9517 today to speak with an authorized agent and explore your options.

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Woman smiling in a medical office, facing a doctor, seated at a desk.

Now Offering More Plans for Individual Health Insurance and Medicare


We’re proud to offer expanded access to individual health insurance and Medicare coverage for 2024. As an authorized agent, South Plains Insurance helps you navigate the complexities of healthcare with clarity and confidence.

Our offerings include:

  • Individual health insurance plans for adults, families, and dependents
  • Marketplace coverage with access to Health Care Credits
  • Medicare Advantage and Medicare Supplement plans
  • Prescription drug coverage (Part D)
  • Support for special enrollment and qualifying life events

Whether you’re enrolling for the first time or reviewing your current plan, we’ll help you find the right coverage at the right price.

Open Enrollment for 2024 Is Here


Now is the time to act. Open Enrollment for 2026 health insurance plans is officially underway, and South Plains Insurance is here to guide you through the process. During this limited window, you can:

  • Apply for new coverage
  • Switch plans or providers
  • Add dependents or adjust your benefits
  • Qualify for premium-reducing Health Care Credits

We’ll help you understand your eligibility, compare plans, and complete your application quickly and accurately.

Quote and apply online—or call (806) 783-9517 for personal assistance.

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Health Care Credits Can Lower Your Monthly Premium


Many individuals and families qualify for Health Care Credits that significantly reduce monthly premiums. These credits are based on your income, household size, and other factors—and we’re here to help you apply.

  • Find out if you qualify for subsidies.
  • Get help completing your application.
  • Receive guidance on plan selection and cost comparisons.
  • Enjoy lower premiums without sacrificing coverage.

Contact our Lubbock office today at (806) 783-9517 and let us help you save.

Medicare Plans for Every Stage of Retirement


If you’re turning 65 or already enrolled in Medicare, we offer a variety of plans to help you maximize your benefits and minimize your out-of-pocket costs.

Our Medicare services include:

  • Medicare Advantage (Part C) plans with added benefits
  • Medicare Supplement (Medigap) policies to cover deductibles and copays
  • Prescription drug plans (Part D)
  • Annual plan reviews and enrollment support

We’ll help you understand your options, avoid coverage gaps, and choose a plan that fits your health needs and financial goals.

A blue stethoscope rests on a health insurance form.

Why Choose South Plains Insurance


As a locally owned agency in Lubbock, TX, we’re committed to helping our neighbors access quality health and Medicare coverage with ease. When you work with South Plains Insurance, you get:

  • Personalized service from licensed, authorized agents
  • Access to multiple carriers and plan types
  • Transparent quotes and no-pressure consultations
  • Help with applications, renewals, and subsidy eligibility

We’re here to simplify the process and make sure you’re covered—no matter your age, income, or health status.

Get a Quote and Apply Online Today

Whether you’re shopping for individual health insurance or reviewing your Medicare options, South Plains Insurance makes it easy to get started. Our online tools allow you to quote and apply from the comfort of your home, and our team is always available to answer questions and provide support.

Call (806) 783-9517 or visit our office at 5313 50th St, Ste C-2 in Lubbock, TX. Let’s find the right health plan for you—at the right price.

Doctor in a white coat with a stethoscope holding a tablet, consulting with a patient in a blue jacket.