Planning Ahead with Confidence


Life is full of milestones, responsibilities, and unexpected turns. At South Plains Insurance, we believe that protecting your loved ones with life insurance is one of the most important decisions you can make. Whether you’ve just started a family, bought a home, or simply want to plan ahead, we’re here to help you find affordable, personalized life insurance coverage that brings peace of mind.

Located in Lubbock, TX, we proudly serve individuals and families across the 806 and West Texas region with expert guidance and flexible policy options.

Call (806) 783-9517 today to get a simple, no-obligation quote.

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Three Signs You Need Life Insurance Today


1. Do People Depend on You?

You’re irreplaceable. But if something were to happen to you, a life insurance policy ensures your loved ones are financially supported during a difficult time. The payout from your policy can help cover:

  • Rent or mortgage payments
  • Groceries and household bills
  • Childcare, education, and daily expenses
  • Funeral and final costs

If your family relies on your income or your role in the household, life insurance is a vital safety net.

Get a simple quote today—call (806) 783-9517.

2. Did You Just Do Something Big?

Congratulations! If you’ve recently:

  • Bought a home
  • Got married
  • Had a baby
  • Started a business
  • Taken on new financial responsibilities

…then it’s the perfect time to secure life insurance. These major life events increase the number of people who depend on you—and the financial obligations you carry. A policy ensures that your progress and your people are protected.

Let’s talk about your options—call (806) 783-9517.

3. Do You Want to Save Money?

Life insurance rates increase with age. The younger and healthier you are, the more affordable your premiums will be. Locking in a policy now can save you thousands over the life of your plan.

  • Rates are lowest when you’re young and healthy.
  • Policies can be customized to fit your budget.
  • Coverage can grow with your needs over time.

Don’t wait until it’s too late—or too expensive. Start now and secure your rate for the future.

Call (806) 783-9517 to get started.

Your Questions Answered


  • Is Life Insurance Through Work Enough?

    It’s a great start—but often not enough. Most employer-provided life insurance only covers about one year of your salary. Experts recommend having coverage equal to 10 times your annual income to fully protect your family.

    Supplementing your work policy with a personal plan ensures you’re covered no matter what.


  • Is Life Insurance Affordable?

    Yes—and more affordable than most people think. In fact, many overestimate the cost of life insurance by more than 300%. Your rate depends on your age, health, and coverage amount, but most people are surprised by how budget-friendly it can be.

    Get a free quote today and see for yourself.

  • What If I Don’t Work?

    Even if you’re not the primary income earner, your contributions have real value. From childcare to household management, replacing your role would come at a cost. Life insurance helps ease that burden and ensures your family is supported.

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We Also Offer Health Insurance


In addition to life insurance, South Plains Insurance provides health insurance plans for individuals, families, and Medicare-eligible clients. We can help you:

  • Compare health plans and premiums
  • Understand your benefits and coverage options
  • Enroll in Medicare Advantage or Supplement plans
  • Bundle life and health coverage for added savings

Ask us how we can help you protect your health and your future—all in one place.

Get a Simple Quote Today

At South Plains Insurance, we make life insurance easy to understand and even easier to afford. Whether you’re just starting out or planning for the future, we’ll help you find the right policy with no pressure and no guesswork.

Call (806) 783-9517 or visit us at 5313 50th St, Ste C-2 in Lubbock, TX. Let’s protect what matters most—together.

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